BetConstruct AI Adds ADI Predictstreet for Prediction Markets
BetConstruct AI has announced a strategic partnership with ADI Predictstreet, described in the announcement as FIFA’s Official Prediction Market Partner. The deal brings ADI Predictstreet’s prediction market product and official match streaming rights into BetConstruct AI’s ecosystem for operators across Europe and selected international markets.
The companies positioned the agreement as a product expansion for live sports, with a stated focus on player retention tools for operators. BetConstruct AI said the integration will allow its operator clients to offer prediction market products alongside premium live match content.
Vigen Badalyan, Co-Founder of BetConstruct AI, said the partnership marks “another important step in expanding the capabilities of the BetConstruct AI ecosystem,” adding that operators will gain access to official match streaming rights and prediction market products.
The release did not specify which competitions the streaming rights cover, nor the individual countries, contract length, commercial terms, launch date, or first operator rollouts.
That gap matters for operators who assess the product. Streaming rights carry different value depending on the sport, competition, market, device rights, and in-play usage terms. On top of that, prediction market products sit close to sports betting in user behaviour, which means local compliance treatment may vary by jurisdiction.
For BetConstruct AI, the agreement adds a sports-facing product layer to its supplier offer. For ADI Predictstreet, the deal creates a distribution route through BetConstruct AI’s operator network.
💡TGJ Take
This is a useful product deal, but the business value depends on the rights package. “Official match streaming rights” sounds strong, yet operators need to know exactly which competitions, markets, and usage rules are included before they price the upside. Prediction markets can support retention around live sports, but compliance teams should treat them as a jurisdiction-by-jurisdiction product review, not a plug-in feature. The operator benefit is real only if the streaming content and prediction markets clear local rules and add measurable in-play activity.
