EGBA Backs Europe-Wide Harm Detection Standard as Operators Align Frameworks

EGBA Backs Europe-Wide Harm Detection Standard as Operators Align Frameworks

The European Gaming and Betting Association has welcomed the publication of EN 18144, a new European standard designed to help operators identify risky gambling behaviour earlier and more consistently across regulated markets.

Published on 31 May by the European Committee for Standardisation, the framework establishes nine behavioural markers that operators can use to detect potential gambling-related harm before it escalates. EGBA members have committed to aligning their player protection frameworks with the standard across their European operations.

The markers cover changes in betting frequency and stake size, deposit patterns, failed deposits, cancelled withdrawals, session duration, use of multiple products, loss trajectories and changes to safer gambling tools such as limits and self-exclusion.

According to EGBA, most of its members already monitor all nine indicators and use risk-scoring models to assess player behaviour on a continuous basis. The association said members will progressively align their existing systems with the new framework across multiple jurisdictions.

The initiative was first proposed by EGBA in 2022 and developed alongside operators, academics, national authorities and harm prevention specialists. It received approval from European national standardisation bodies in October 2025 before its formal publication last week.

Maarten Haijer, Secretary General of EGBA, described the standard as an important step toward earlier intervention and stronger player protection. He said members are already putting many of the framework’s principles into practice and encouraged wider industry adoption.

First Industry-Wide Baseline

Unlike national safer gambling requirements, EN 18144 is a voluntary standard and does not replace local regulation. Instead, it gives operators a common reference point for monitoring player behaviour across multiple European markets.

That distinction matters. Many large operators hold licences across several jurisdictions: EGBA members collectively operate under 321 licences in 21 European countries, creating a compliance environment where responsible gambling requirements often vary significantly from one market to another. The new framework creates a shared language around risk detection without requiring regulators to rewrite existing rules.

TGJ Take

EN 18144 is voluntary today. That will not last.

The nine markers are not new to serious operators. What changes is that regulators across 21 European markets now have a named, published benchmark to reference during licence reviews. That shifts the burden of proof: an operator can no longer argue its proprietary system is adequate without being measured against a common standard.

Tier-one operators will adapt quickly and quietly. The real pressure falls on two groups: mid-tier operators who have managed responsible gambling requirements market by market without a unified framework, and B2B suppliers whose platforms generate the player data operators rely on for risk scoring. If the underlying infrastructure cannot produce the nine markers in an auditable format, that is a supplier problem as much as an operator problem.

The practical deadline is not a law. It is the next round of European licence renewals in 2026 and 2027, when regulators in the Netherlands, Sweden and Germany are most likely to treat EN 18144 as an expected baseline rather than best practice.

Operators should map their monitoring systems against the nine markers before a regulator does it for them. Suppliers should treat compatibility as a product requirement. Waiting for a legal mandate is the most expensive way to have this conversation.

Comments
No comments yet. Be the first who shares.

What do you think?
Leave your thoughts on the article.

Share post
Relevant topics
Markets