About Hub88
The platform is built on Elixir technology, a functional language running on the Erlang virtual machine. Operators integrating Hub88 receive a unified content library, a centralised back office with configurable performance and risk reporting, and a mobile-accessible operational dashboard. HubConnect introduced an enhanced back-office environment consolidating operational data, supplier information, and performance analytics for both operators and studios. A Generic Games SDK standardises varied supplier technical frameworks into a single integration layer, reducing the engineering overhead of adding new providers. HubWallet, an integrated multi-currency payment solution, and HubMarket, a supplier marketplace covering financial services, sports data feeds, and marketing tools, extend the platform beyond content aggregation.
The content catalogue spans slots, live casino, table games, crash games, and virtual sports. Hub88 distributes titles from established Tier 1 studios alongside a growing roster of boutique and emerging developers, reflecting a deliberate strategy of pairing broad catalogue depth with access to studios that would otherwise require independent operator-side integration effort. The platform offers exclusive and early-access content arrangements with select providers, and the Supplier Zone within HubConnect creates a direct communication channel between studios and Hub88’s active operator network.
| Founded | 2017 |
|---|---|
| Headquarters | Tallinn, Estonia |
| Parent Company | Yolo Group (Yolo Platform division) |
| Integration Model | Single API |
| Key Provider Partners | Pragmatic Play, Relax Gaming, Kalamba Games, Playson, Booming Games |
| Licences Held | UAE GCGRA (2025); Peru B2B certification |
Hub88 in the iGaming Ecosystem
Hub88’s regulatory position reflects its parent group’s ongoing transition toward exclusively licensed market activity. The UAE vendor licence places Hub88 within the first cohort of B2B content suppliers approved by that regulator. Further Peruvian certification provides coverage in Latin America. As an aggregator, Hub88 takes responsibility for the technical certification of content it distributes into applicable markets, reducing the compliance overhead that would otherwise fall on individual operators. Operators in markets requiring per-jurisdiction content certification should confirm the scope of Hub88’s coverage directly, as the platform’s regulatory footprint is expanding but selective.
The case for aggregator integration over direct supplier relationships is most clearly expressed in speed and operational cost. Connecting to a single Hub88 API replaces the engineering and commercial resource required to negotiate, integrate, and maintain relationships with dozens of individual studios. Established operators expanding their content libraries into new verticals or geographies benefit from the same model: access to boutique and regional studios that would not justify a standalone direct integration becomes commercially viable through the aggregator layer.
